6 years back Steve Jobs said showing the first iPhone in a keynote “This phone is at least 5 years ahead of other phones”. From that day iPhone had made a standard for phone makers in the industry. And the story has moved forward by the newly announced iPhone 5 successor the iPhone 5S. Apple calls it “Froward Thinking“. They say “iPhone 5s is purposefully imagined. Meticulously considered. Precision crafted. It’s not just a product of what’s technologically possible. But what’s technologically useful. It’s not just what’s next. But what should be next.”
Yes this is the standard for the upcoming smart phones. Lets go in to details of iPhone 5s.
In an era where all the smartphone makers are making their smart phones with 5 inch or more display size apple is still making iPhone with a 4 inch display. Do you think they are mad? No, they aren’t. Because they aren’t engineers. They are artists. They know that a phone should be used as a phone with one handand fit in pockets. And 4inch display size is perfect for one handed operation. Apple’s retina display has a 1,136×640-pixel resolution with a pixel density of ~326 ppi. (This isn’t the highest around , but its more than enough). Its dimensions are 123.8 x 58.6 x 7.6 mm (4.87 x 2.31 x 0.30 in) and weighs only 112 grams. Corning Gorilla Glass, oleo phobic coating increases the protection level. Apple has also added a new colour to the line up. And other designs remain same as per the old iPhone 5.
Without changing more in the look of the new iPhone apple has concentrated more on the inside. This is where apple has done a drastic change. It’s the world’s first phone to run on a 64 bit processor (A7), that gives a desktop class architecture in a slim and light mobile device. Then new SOC gives 2x faster CPU and GPU performance then the iPhone 5. A7 supports OpenGL ES version 3.0 to deliver the detailed graphics and complex visual effects. Apple has also added another processor M7 aside A7. This keeps track and processes the data coming from various sensors without engaging the A7. This saves batter life. And this will help the developer to create fitness apps.
Its worthless to talk about iPhone without talking about its amazing camera. Yes world’s best camera has even got better. Though many camera phones have shifted to 13MP and more, apple still sticks to its 8MP lens (3264×2448 pixels, autofocus). And those who know about photography, they must know that MP matters less to provide brilliant images. Its not the hardware that delivers amazing images, it’s the combination of hardware and software that delivers them. Apple has proved that you need not be a professional photographer to take images. Its enough if you have an iPhone. Apple’s own ISP algorithms that helps user to take better pictures without navigating through the settings menu. Apple does it all for you starting from iso to white balance. Because apple believes that “People’s work is to take photo, not to set up before every click”. True-tone flash light is great innovation. It give 1000 of combination to match up with the current light condition to deliver better images. It also has features like continuous burst modes (takes 10 photos per second and gives the best one in real time), Auto image stabilization (for motion pictures), Slow motion video (in 120fps), Panorama mode and Photo filters.
Apple always believes in innovation and integrating a finger print scanner right into the home button is definitely something different. Now your finger tip is your new password. This allows user to unlock their phone by simply touching their home button. Its capable of storing multiple fingerprints with 360 degree readability. And the best part of it is that you can use the same to purchase apps, movies, music and books from the app store and itune store. This finger print is not stored in anywhere in the cloud. Its stored directly inside the chip.
Software plays a vital role in making a smartphone great. iOS is the most user friendly mobile operating system in the world. Apple ships its new iphone with iOS7 inside. iOS7, a complete redesigned apple’s mobile OS is also launched with the iPhone 5S. This is completely made for an 64-bit processor but also has a backward compatibility with 32-bit apps. Proper power management in iOS7 gives equal battery life as iPhone 5 though it is driven by 2 processors.
Integrating a fingerprint scanner to remove password protection, shifting to a faster 64-bit processor and still giving impressive battery life and adding more LTE bands can b a game changer for apple. Improvements in camera can bring difference to your photos whereas free apps like iMovie, iPhoto, Keynote, Page and Numbers can make a difference to your life.
Well smartphones are not all about these killing inside specs. Its also about experience at which apple is very good at delivering. iOS7 along with the hardware creates a standard for other phone makers.
But is it worth paying the extra money only for the hardware while iOS7 is declared as a free upgrade for existing devices (iPhone4 and later). This is something that you need to consider…………..
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